Change Communications
Are you launching a new business initiative, but not sure how to communicate changes in your organisation? We can help you communicate effectively to motivate, engage and energise your team, while minimising resistance to change.
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Effective change communications drive success!
Effective change communications drive success!
Change communication plays a crucial role in any organisation's strategy when undergoing transformations, such as mergers, restructuring, implementing new technology, shifting team mindset or altering company culture. It involves effectively conveying information and messages through a number of internal communication channels to various stakeholders to manage their understanding, acceptance, and support of the changes. This process aims to minimise resistance and ensure a smooth transition toward the desired outcomes.
Change communications play a crucial role in any organisation's strategy when undergoing transformations, such as mergers, restructuring, implementing new technology, or altering company culture.
It involves effectively conveying information and messages through a number of internal communication channels to various stakeholders to manage their understanding, acceptance, and support of the changes.
This process aims to minimise resistance and ensure a smooth transition toward the desired outcomes.
Encourage retention and learning through effective change management communications plans
Change is often met with uncertainty, fear, and apprehension. Effective change communication strategies can help overcome these challenges by providing a clear path forward, bolstering a sense of unity, and enabling stakeholders to embrace the changes with confidence.
Encourage retention and learning through effective change management communications plans
Change is often met with uncertainty, fear, and apprehension. Effective change communication strategies can help overcome these challenges by providing a clear path forward, bolstering a sense of unity, and enabling stakeholders to embrace the changes with confidence.
Encourage retention and learning through effective change management communications plans
Change is often met with uncertainty, fear, and apprehension. Effective change communication strategies can help overcome these challenges by providing a clear path forward, bolstering a sense of unity, and enabling stakeholders to embrace the changes with confidence.
At Mosaic Workhouse, we design communication strategies and create communication tools such as videos, posters, and business infographics that deliver the information in a clear and direct way so that your message is better understood and remembered.
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We provide the creative vision to coherently deliver your complex message
We provide the creative vision to coherently deliver your complex message
One of the most powerful tools for change management communications is video production. Video provides an engaging and dynamic medium for communicating key messages and is an effective way to reach a large audience quickly and reach common goals.
One of the most powerful tools for change management communications is video production. Video provides an engaging and dynamic medium for communicating key messages and is an effective way to reach a large audience quickly and reach common goals.
Deliver consistent messages across your organisation
Make complex information easy to understand and assimilate
Provide tailored audience engagement
Share employee stories and successes
Communicate changes to policies or procedures
Provide a breakdown of internal key roles
Deliver consistent messages across your organisation
Make complex information easy to understand and assimilate
Provide tailored audience engagement
Deliver consistent messages across your organisation
Make complex information easy to understand and assimilate
Provide tailored audience engagement
Share employee stories and successes
Communicate changes to policies or procedures
Communicate changes to policies or procedures
Communicate changes to policies or procedures
Provide a breakdown of internal key roles
Provide a breakdown of internal key roles
Provide a breakdown of internal key roles
Deliver consistent messages across your organisation
Make complex information easy to understand and assimilate
Provide tailored audience engagement
Share employee stories and successes
Communicate changes to processes or procedures
Provide a breakdown of internal key roles
A change management communications plan involves scheduling when and how information about the change should be disseminated, anticipating potential resistance, and providing solutions to address it. In addition, it includes offering training and support, optimising team meetings, designing change activities, celebrating successes, and regularly evaluating the effectiveness of the communication strategy. When executed thoughtfully, change management communications can ensure a successful transition.
A change management communications plan involves scheduling when and how information about the change should be disseminated, anticipating potential resistance, and providing solutions to address it.
In addition, it includes offering training and support, optimising team meetings, celebrating successes, utilising visual aids, and regularly evaluating the effectiveness of the communication strategy.
When executed thoughtfully, change management communications can ensure a successful transition. Video communications can help you:
Adding unique video creations to your change management strategy
Internal communications can sometimes be lost in translation, and sometimes the absence of effective communication can result in mixed-up messaging that isn't clear. It is important to take some action steps to ensure consistent communication with all communications that are sent out.
Internal communications can sometimes be lost in translation, and sometimes the absence of effective communication can result in mixed-up messaging that isn't clear.
It is important to take some action steps to ensure consistent communication with all communications that are sent out.
Visual Impact
Videos have a strong visual impact, making them more memorable than text-based communications
01. Visual Impact
Videos have a strong visual impact, making them more memorable than text-based communications
01.
02. Story Telling
Stories resonate with people on an emotional level, making it easier for them to connect with the messages and understand their significance
03. Humanising Messages
Videos are a great tool to humanise the change management process. It creates a personal touch and helps employees relate to the message, making it more likely that they will buy into the changes
04. Accessibility and Flexibility
Videos can be accessed by employees at their convenience. They can watch and rewatch the content, which is especially helpful when complex information needs to be absorbed and understood thoroughly
05. Measuring Impact
Many video platforms offer analytics that can provide insights into the effectiveness of your change communications and guide future improvements
Visual Impact
Videos have a strong visual impact, making them more memorable than text-based communications
01.
05.
Measuring Impact
Many video platforms offer analytics that can provide insights into the effectiveness of your change communications and guide future improvements
03.
Humanising Messages
Videos are a great tool to humanise the change management process. It creates a personal touch and helps employees relate to the message, making it more likely that they will buy into the changes
04.
Accessibility and Flexibility
Videos can be accessed by employees at their convenience. They can watch and rewatch the content, which is especially helpful when complex information needs to be absorbed and understood thoroughly
02.
Story Telling
Stories resonate with people on an emotional level, making it easier for them to connect with the messages and understand their significance
02.
Story Telling
Stories resonate with people on an emotional level, making it easier for them to connect with the messages and understand their significance
Humanising Messages
Videos are a great tool to humanise the change management process. It creates a personal touch and helps employees relate to the message, making it more likely that they will buy into the changes
03.
04.
Accessibility and Flexibility
Videos can be accessed by employees at their convenience. They can watch and rewatch the content, which is especially helpful when complex information needs to be absorbed and understood thoroughly
Measuring Impact
Many video platforms offer analytics that can provide insights into the effectiveness of your change communications and guide future improvements
05.
To ensure the effective use of videos in your change management strategy, it's essential to produce high-quality content that aligns with your organisation's culture and values.
To ensure the effective use of videos in your change management strategy, it's essential to produce high-quality content that aligns with your organisation's culture and values.
Implementing a change communications plan - our strategy
Implementing a Change Communications Plan - our strategy:
An effective change plan requires internal comms to be delivered:
Early enough to allow individuals to process and adapt to the forthcoming changes
As a customised communication approach for each stakeholder which helps address specific needs and foster engagement
Regularly updated to keep stakeholders informed about progress and any adjustments to the plan
Not as a one-sided flow of information. It is important to encourage feedback, questions, and discussions to create a dialogue, help address concerns, and promote two-way communication
Assessing the effectiveness of a change communication plan is crucial. Feedback surveys, metrics, and performance indicators can help identify areas for improvement and ensure the communication strategy remains relevant.
An effective change plan requires internal comms to be delivered:
Early enough to allow individuals to process and adapt to the forthcoming changes
As a customised communication approach for each stakeholder which helps address specific needs and foster engagement
Regularly updated to keep stakeholders informed about progress and any adjustments to the plan
Not as a one-sided flow of information. It is important to encourage feedback, questions, and discussions to create a dialogue, help address concerns, and promote two-way communication
Assessing the effectiveness of a change communication plan is crucial. Feedback surveys, metrics, and performance indicators can help identify areas for improvement and ensure the communication strategy remains relevant.
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Why Choose Mosaic Workhouse?
Mosaic Workhouse can help you identify stakeholders and their specific needs and tailor a change management strategy to help you build and improve your business practices. We can assist you and your senior leaders with strategies for introducing change that is digested by your employees. We can help you, help them retain the required information and implement changes successfully.
We use storytelling methods to communicate change in an inspiring and convincing way. This helps ensure people understand why the change is needed, believe the proposed solution is the right one, and see the personal benefits in it for them and their team.
Whether you are looking for corporate video production or promotional video production we can help create your ideal type of video. Our video production team provides high-quality video services to create exactly what you envision for your corporate video. The power of video to communicate is undeniable, and when you choose Mosaic Workhouse, you can be assured that the video production process will be handled with the utmost professionalism.
Our services are designed to ensure that your commercial video production is up to industry standards and provides a quality viewing experience for your audience. Contact our video experts today to discuss your video project.
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Change communications FAQs
Change communications FAQs
What happens if our internal communication efforts are ignored?
What is a communication checklist?
Why is effective communication important?